Local hip-hop artist DeAngelo Nyzzy Nyce Samuel is graduating from the class of local rappers who created the hip-hop anthem My City to take on more opportunities as a solo artist.
This month, his music video for his single, I Just Rather, was featured on the music video website VEVO, receiving more than 200,000 views.
It’s kind of a burden when people think the My City’ project is the only thing to come from me. We work hard every day to do this, Samuel says. (My City’) was a song that I wanted to make, and since it was for this city, it got a lot of attention. But this is something totally different.
VEVO is one of the top music and entertainment video platforms featuring nearly 75,000 videos. Through a partnership with YouTube, the website is accessible in over 200 countries. Samuel says the opportunity came through a distribution deal he made with the record company 3D last winter. His video premiered on the website’s homepage in June, becoming a featured artist on the weekend playlist.
Samuel visited the VEVO offices last week in New York City and showcased five unreleased videos to VEVO programmer Jordan Glickson and other employees. He says the connection he formed with the staff helped him create some buzz within New York for his opening act performance for rapper Gunplay.
The support was amazing. They took us seriously, and everybody congratulated us, Samuel says.
I Just Rather will be featured on Nyzzy Nyce’s second solo mixtape, Nothing Nyce, which he says will be released this summer. With his New York show creating online buzz on music blogs this week, Samuel says he’s hoping he gets the opportunity to tour soon and sign with a major record label. The 25-year-old says he is ready for his music to make a national push and create a larger fan base.
It’s been a creative time for me, I’m really digging deep, Samuel says. I’ve been doing this for so long it seems like it’s time.