Tuesday, January 29, 2013 3:12 pm
Kid Rock says Harley deal 'just makes sense'
The Associated Press
The Milwaukee-based motorcycle maker is sponsoring Kid Rock's upcoming tour, named for his most recent release, "Rebel Soul."
The partnership announced Monday also includes an exclusive line of limited-edition, cobranded "Rebel Soul" merchandise featuring a line from the song: "I can't hear you over the rumble of my freedom."
Kid Rock said Tuesday the deal "just makes sense" because Harley is "something I've used that I've loved for a long time before this deal came about."
The tour begins Friday in Kansas City and will end Aug. 31 at Harley's 110th anniversary celebration in Milwaukee.