TRENTON, N.J. – Johnson & Johnson plans to remove trace amounts of potentially cancer-causing and other dangerous chemicals from nearly all its adult toiletries and cosmetic products worldwide within 3 1/2 years.
The health care giant late last year pledged to remove chemicals of concern from its baby products sold around the world. That change came after a large coalition of health and environmental groups began pressing J&J more than three years ago to make its personal care products safer.
The company said told The Associated Press in an exclusive interview Tuesday that it remains on track to have baby products, including its Johnsons No More Tears baby shampoo, reformulated with safer ingredients by the end of 2013.
Adult products will be reformulated by the end of 2015.
We want people to have complete peace of mind when they use our products, said Susan Nettesheim, vice president of product stewardship and toxicology for J&Js consumer health brands.
Those include Johnsons baby lotion and bath products and Desitin for diaper rash, as well as adult skin care brands including Aveeno, Neutrogena, RoC, Clean & Clear and Lubriderm. J&J, based in New Brunswick, N.J., also makes prescription drugs and medical devices.
Johnson & Johnson is the parent company of Warsaw-based DePuy Orthopaedics.
The Campaign for Safe Cosmetics began pushing J&J in May 2009 to remove harsh and toxic chemicals from its brands to protect consumers and workers. The coalition includes more than 175 non-profit groups representing about 1.7 million members.
This is a good step in the right direction, said Lisa Archer, the campaigns national director. In terms of the cosmetic giants, Johnson & Johnson is going the furthest of any of them in removing chemicals of concern.
Johnson & Johnson launched a website Wednesday, www.safetyandcarecommitment.com , telling consumers what it does to ensure its ingredients are safe and of high quality.
That includes detailed questioning of manufacturers and suppliers covering everything from the composition of ingredients and any trace chemicals in them to their environmental health and safety practices.